WUB THM Department Welcomes Fall 2026 Freshers with a Focus on Smart Tourism and AI

The Department of Tourism and Hospitality Management (THM) at World University of Bangladesh (WUB), in collaboration with the WUB THM Club, organized a Freshers’ Reception for the Fall 2026 semester on Tuesday, October 6, at the WUB THM Lab, held under the theme “Navigating the Future: Smart Tourism through Artificial Intelligence.” The event highlighted the growing role of artificial intelligence and digital innovation in shaping the future of the global tourism and hospitality industry.

The formal proceedings commenced at 11:00 AM with the national anthem, followed by a warm welcome address by Md. Abdul Latif Mahmud, Assistant Professor and Academic Coordinator, Department of THM. Welcoming the newly admitted students, he emphasized the importance of academic excellence, professional competence, continuous learning, and adaptability. He encouraged the freshers to make the most of their university years by developing the knowledge and skills needed to succeed in a rapidly evolving industry driven by technological advancement.

The event was graced by the presence of distinguished university leaders, including Professor Zaki Imam, Registrar; Professor M. Mokbul Hossain, Controller of Examinations; and Ahsan Touhid Milton, Joint Registrar. In their remarks, the distinguished guests underscored the importance of higher education, technological literacy, innovation, and academic discipline. They encouraged students to combine theoretical knowledge with practical skills and remain adaptable in response to the ongoing digital transformation of the tourism and hospitality sector.

The program was also attended by faculty members of the THM Department, including Senior Lecturer Pulak Sarker and Lecturers Sara Murtaza, Umme Honey Nidhi, Md. Mahfuzur Rahman, and Istiaq Mohammad Shuvo, along with other faculty members.

Following the formal session, a vibrant cultural program featuring performances by both freshers and senior students added a festive atmosphere to the occasion. The performances fostered interaction and engagement among students, faculty members, and university leadership, creating a welcoming environment for the newly admitted students.

The event concluded with a Vote of Thanks delivered by Professor Muhammad Nasimul Azim, who expressed gratitude to the distinguished guests, faculty members, organizers, performers, and students for their valuable contributions to the successful organization of the program.

With the participation of approximately 200 students, the Freshers’ Reception successfully welcomed the Fall 2026 cohort into the academic and extracurricular community of WUB. The event also reflected the Department of Tourism and Hospitality Management’s commitment to equipping students with the knowledge, skills, and innovative mindset required to become future leaders in a technology-driven tourism and hospitality industry.